Felix Goodenough

Felix leads our work on digital finance including in the areas of payments, AML/CFT, crypto-assets, AI and data.

Since joining Rud Pedersen in 2023, he supports leading global tech and financial services companies and industry associations, helping them with their strategic positioning, as well as navigate legislative and regulatory developments and stakeholder engagement in the EU and national policy landscape. He is also an active member of the British Chamber of Commerce to the EU.

Felix has 7 years of experience in the public affairs industry having previously worked at public affairs consultancies including FairValue and Acumen Public Affairs in Brussels, as well as Hill+Knowlton in Paris.